CREATING CUSTOMIZED MARKETING SOLUTIONS
A full-service digital marketing agency that specializes in creativity and art

The two essentials that convey a brand’s unique story and define visually stunning marketing solutions to help you stand out in the crowded digital landscape.

WHAT WE DO
Digital marketing and digital media expertise and services to help you launch your business, reach your target audience, and grow
Our approach is a unique take on marketing and branding to create powerful and impactful campaigns. It has a dual focus.
01

Marketing with soul, passion, and a deep understanding of the ‘human psyche’ we want to appeal

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Marketing by combining digital media with traditional marketing strategies

Brand Identity

We look at Brand identity as the visual and tangible representation of a brand that distinguishes it from other brands in the marketplace. It is the sum total of all the visual and non-visual elements that work together to communicate the brand’s values, personality, and messaging to the target audience.

Our brand identity projects consist of the following. Logo creation, Color Palette, Typography, Imagery, Tone of Voice, Packaging and Physical Design, Brand Guidelines and we build a story for your brand.

Performance Media

We look at creating paid advertising that focuses on achieving specific performance metrics or goals this includes digital advertising channels, including search engine marketing (SEM), display advertising, social media advertising, affiliate marketing, and programmatic advertising. We look at creating quantifiable results through effective targeting and optimization.

Digital Marketing Consultancy

We create our digital marketing strategy as a plan of action designed to achieve specific marketing goals through the use of digital channels and technologies.

They are Goals specific, measurable, and achievable goals. Identify target audience, based on demographics, interests, behaviors, and needs. We narrow down on channels and tactics based on the target audience and brand goals.

We look into the message and creatives that are developed to be implemented across channels. Measurement and optimization to improve result and done based on campaign performance.

Social Media Management

Creating, Executing and Analyzing campaigns on social platforms which includes building Social Media Strategy, Content Creation, Community Management, Influencer Management, Paid Social Advertising, Tracking and Reporting.

Web Development

Our web projects consist of mainly creation, design, and maintenance. Our process consists of Planning, Design, Content Creation, Front End Development, Back End Development, Testing, Launching and Maintenance. Our expertise are in both custom website and platforms like Shopify and WooCommerce.

Tell us about your project

Whether you’re looking to build brand awareness, increase website traffic, generate leads, or engage with your customers through social media, we have the experience and expertise in customized marketing solutions to help you meet your goals.

With a commitment to delivering results, a passion for creativity and art, and expertise in digital media, Salt & Pepper – Digital is your trusted partner for all your digital marketing needs.